SEO check
Canonical URL
Reads every <link rel="canonical">, resolves the URLs and compares them with the audited page’s final URL (ignoring a trailing slash).
- Category
- SEO
- Importance
- Medium importance
- Check id
- canonical
How the result is decided
- PassOne canonical that points at the page itself.
- WarningNo canonical tag.
- FailSeveral different canonical URLs, which search engines then ignore.
- InfoThe canonical points at another URL. That is right for duplicates, so check it is intended.
“Info” results don’t count toward the score.
Why it matters
The canonical tells search engines which URL is the main version of a page, so tracking parameters or alternate paths don’t split its signals.
How to fix it
<link rel="canonical" href="https://www.example.com/pricing">After the fix, open the page’s report and choose Run again to confirm it passes.